Comments on: Critique of a Random Sales Email http://www.eliasinteractive.com/blog/critique-of-a-random-sales-email/ Ecommerce consulting & solutions for online store retailers Wed, 08 Feb 2012 13:22:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Josh Colter http://www.eliasinteractive.com/blog/critique-of-a-random-sales-email/#comment-619 Josh Colter Thu, 14 Jan 2010 14:05:18 +0000 http://www.eliasinteractive.com/?p=997#comment-619 @Toni & Jerome The sales guy did send me a quick note. Here was his reply: "Thanks for the response. I wanted to assure you this was not part of some mass email job sent out randomly to agencies. I simply came across your website, thought it was nice and sent you an email as a kind of introduction. The info@ was the only address on your site so that’s what I used. Again sorry for the inconvenience. PS. Thanks for the advice on how to craft an email, but honestly this was kind of off the cuff, hence the spelling error." My critique probably caught him off guard, so I can understand some defensiveness. Anyone who has tried to sell something has experienced writing a bad sales email (I've written a lot fo bad sales copy). I've been called out in the past from prospects and it was not fun (helpful, but not fun). It's interesting that he went with the info@ address for contacting us when each Elias partner's personal twitter & Linkedin accounts are on our team page. @Toni & Jerome The sales guy did send me a quick note. Here was his reply:

“Thanks for the response. I wanted to assure you this was not part of some mass email job sent out randomly to agencies. I simply came across your website, thought it was nice and sent you an email as a kind of introduction. The info@ was the only address on your site so that’s what I used.

Again sorry for the inconvenience.

PS.

Thanks for the advice on how to craft an email, but honestly this was kind of off the cuff, hence the spelling error.”

My critique probably caught him off guard, so I can understand some defensiveness. Anyone who has tried to sell something has experienced writing a bad sales email (I’ve written a lot fo bad sales copy). I’ve been called out in the past from prospects and it was not fun (helpful, but not fun).

It’s interesting that he went with the info@ address for contacting us when each Elias partner’s personal twitter & Linkedin accounts are on our team page.

]]> By: Jerome http://www.eliasinteractive.com/blog/critique-of-a-random-sales-email/#comment-618 Jerome Thu, 14 Jan 2010 12:57:25 +0000 http://www.eliasinteractive.com/?p=997#comment-618 you're totally right, the "corrected" version is much better, especially with the call to action, enhanced by its position in the text: at the end. That's what you're gonna remember from the email. The Sales reply should also be informative. Did he get back to you ? you’re totally right, the “corrected” version is much better, especially with the call to action, enhanced by its position in the text: at the end. That’s what you’re gonna remember from the email.

The Sales reply should also be informative. Did he get back to you ?

]]> By: Toni Anicic http://www.eliasinteractive.com/blog/critique-of-a-random-sales-email/#comment-617 Toni Anicic Thu, 14 Jan 2010 12:27:10 +0000 http://www.eliasinteractive.com/?p=997#comment-617 Yea, your reviewed version looks much better. Did you get a reply from the sales guy? :) Yea, your reviewed version looks much better. Did you get a reply from the sales guy? :)

]]> By: Critique d’un email de vente pris au hasard | Simple Entrepreneur http://www.eliasinteractive.com/blog/critique-of-a-random-sales-email/#comment-616 Critique d’un email de vente pris au hasard | Simple Entrepreneur Thu, 14 Jan 2010 06:37:26 +0000 http://www.eliasinteractive.com/?p=997#comment-616 [...] Lire l’article original [...] [...] Lire l’article original [...]

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